Hello Reader, In 24 hours, I'll be going live with the Authorverse community to teach my newest workshop, '5 Business Models Behind Books.' Here are the 5 books I will be using to illustrate the 5 business models: (Yes, I am using my own book as an example. Teacher's prerogative. π) In working with so many experts and entrepreneurs over the past decade, I have been on the back-end of many businesses that rely on a published book as the cornerstone of their positioning. The 5 business models I will share tomorrow are:
Register for my workshop tomorrow, and I'll share detailed case studies for each one, as well as a copy of my Revenue Calculator. This Google Sheet help you calculate which of the 4 types of offers you should focus on next: 1-1, 1-Few, 1-Many, or 1-Any. Your book is the most expensive business card you will ever create. The costs of time, money, and creativity you invest in your book should pay off. Learn these 5 Business Models Behind Books to get the best return on your investment. If you are a published author (or you aspire to be one, but wonder how a book-based business can be financially successful) then register for my free Zoom workshop tomorrow: βhttps://authorverse.club/page/expertseries-asβ We start in 24 hours. I hope to see you there! |
For experts and entrepreneurs who want smart marketing systems that increase their influence, income, and impact. Written by an πΊπΈ American digital nomad living in π³πΏ New Zealand, Caelan started his career as an acrobat in the circus. πͺ He wrote the book on Marketing Yourself π and is on a mission to help one million people develop a playful attitude about life. β¨
Hello Reader, How do authors build a thriving business around their published work? Spoiler alert: it's not by selling more books. In my work over the past decade with authors, coaches, and speakers, I have been behind-the-scenes of multiple 6- and 7-figure businesses. I've seen how their businesses are structured, developed the commercial offers they make to their audience, and learned firsthand what's working, and what's a waste of time. Next week, I'm teaching a free workshop for the...
Hello Reader, In every story, there are three characters: the hero, the villain, and the victim. A century ago, American film was born out of the vaudeville scene. The main storytelling medium at the time was melodrama, when the characters were almost comically basic. Think of the mustachio-twirling villain, tying a damsel in distress to the train tracks, being thwarted by a gun-toting hero, and you have all the basics you need to tell a compelling story: setting, conflict, and characters....
Hello Reader, What's the secret to getting more done? Is it: Working harder, or Working smarter? If you've ever hit burnout before, I'm sure you know the right answer. Sometimes the answer isn't in doing more, but in having less to do. One of the best ways you can do less, but still get everything done, is delegation. Delegation magnifies your effort exponentially. There is a limitation how much work you can personally do. By delegating to others, you gain their abilities, their perspective,...