[Live Tomorrow] 5 Business Models Behind Books


Hello Reader,

In 24 hours, I'll be going live with the Authorverse community to teach my newest workshop, '5 Business Models Behind Books.'

Here are the 5 books I will be using to illustrate the 5 business models:

(Yes, I am using my own book as an example. Teacher's prerogative. 😁)

In working with so many experts and entrepreneurs over the past decade, I have been on the back-end of many businesses that rely on a published book as the cornerstone of their positioning.

The 5 business models I will share tomorrow are:

  1. Celebrity
  2. Coach
  3. Consultant
  4. Trainer
  5. Thought Leader

Register for my workshop tomorrow, and I'll share detailed case studies for each one, as well as a copy of my Revenue Calculator.

This Google Sheet help you calculate which of the 4 types of offers you should focus on next: 1-1, 1-Few, 1-Many, or 1-Any.

Your book is the most expensive business card you will ever create. The costs of time, money, and creativity you invest in your book should pay off. Learn these 5 Business Models Behind Books to get the best return on your investment.

If you are a published author (or you aspire to be one, but wonder how a book-based business can be financially successful) then register for my free Zoom workshop tomorrow:

https://authorverse.club/page/expertseries-as

We start in 24 hours. I hope to see you there!

AI Coaching Newsletter

Weekly newsletter highlighting the latest AI news, with short video tutorials and copy/paste prompts you can use to improve your skills as an AI operator. As artificial intelligence moves from optional to operational, technical specialists no longer have the advantage. It is those who can supervise and coach AI to improve that will thrive in an AI-augmented future.

Read more from AI Coaching Newsletter

🤖 "If you don't learn to how to orchestrate agents now, you'll spend 2027 catching up to people who started today.” - Sundar Pichai, CEO of Google Hello Reader, Xero recently published a report comparing how New Zealanders are using AI. They surveyed more than 1000 professionals, and they found that most people are still using AI like a random toolbox. They open ChatGPT, or Copilot, or Claude, or Gemini. They ask a question, get an answer, copy the useful bits, and move on. That’s fine. A...

🕳️ “People don’t want to buy a quarter-inch drill, they want to buy a quarter-inch hole.” - Theodore Levitt Hello Reader, Projects fail if they aim too wide. That was the central theme of last week's workshop in the AI Agent Accelerator, the 4-workshop sprint where we build, deploy, and fine-tune AI agents. Using my 4-step SAGE framework, every week we: SCOPE agentic projects AUTOMATE robotic work GENERATE skills and system prompts EVALUATE effectiveness Projects succeed and fail on their...

💸 "AI Agents are a multi trillion dollar opportunity.” - Jensen Huang, CEO of NVIDIA Hello Reader, AI agents are changing the way work gets done. As agentic AI systems become more capable, our real advantage will not come from technical proficiency. Our advantage will come from knowing how to manage AI agents well. The ability to scope agentic projects, manage autonomous systems, evaluate their performance, and design the information environments that make agents effective - these are the...