Hello Reader, It's that time of year, when we look back at 2024 to remember our victories, learn lessons from our failures, and prepare for the year ahead. "Look back to learn how to look forward." - Joe Girard Every year, I look back by doing an Annual Review. This consists of answering these 4 questions:
For ten years I have published an Annual Review on my blog. This gives me a pulse to review my recent history, and remind myself of years gone by. I find the journaling and introspection of this exercise to be enormously helpful in grounding my experience of the year. If you'd like an easy Google Doc workbook to journal your answers to these questions (with 4 journaling prompts per question), then you can use my Annual Review Workbook here: ​ |
For experts and entrepreneurs who want smart marketing systems that increase their influence, income, and impact. Written by an 🇺🇸 American digital nomad living in 🇳🇿 New Zealand, Caelan started his career as an acrobat in the circus. 🎪 He wrote the book on Marketing Yourself 📙 and is on a mission to help one million people develop a playful attitude about life. ✨
Hello Reader, For eleven years and counting, every year I have published an Annual Review and my New Years Resolutions on my blog. TL;DR - 2024 was a good year. The highlight was moving to Christchurch. My biggest wins were: Unpacking the family storage unit after 13 years Celebrating my 20-year wedding anniversary Recording and publishing the audiobook of Marketing Yourself Traveling to Australia twice, once for pleasure and once for business Mastering my new instrument, the juggledrum, to...
Hello Reader, ChatGPT has me much less enthusiastic about writing and publishing. In the nearly two years since consumer-facing AI chatbot apps have been made available, as a writer, I have found my own interest in writing has been diminishing. I find it harder to send newsletters, write my next book, and post on social media, because I have two choices: Continue writing by hand (which I love to do) and take more time about it than others do, or Use AI to spend more time editing bland copy,...
Hello Reader, When a public speaker wants to charge professional rates, they need professional marketing collateral. In addition to a /speaking page on yourname.com, every professional speaker needs to have: 3-minute video demo reel Multi-page PDF Speaker Kit Media Kit with headshots, bio, and introduction Since I help people tell better stories using digital media, creating speaker collateral is something I often do for my clients. Authors, coaches, and speakers are the kinds of...